This worksheet is originally created by Giff Constable to facilitate an assumptions discussion. I just wanted to add this to my blog to promote structured discussions about envisioning. There are plenty of other books and ideas out there, but I really like the easy way with this worksheet. Enjoy!
Business Assumptions
- I believe my customers have a need to _____.
- These needs can be solved with _____.
- My initial customers are (or will be) _____.
- The #1 value a customer wants to get out of my service is _____.
- The customer can also get these additional benefits _____.
- I will acquire the majority of my customers through _____.
- I will make money by _____.
- My primary competition in the market will be _____.
- We will beat them due to _____.
- My biggest product risk is _____.
- We will solve this through _____.
- What other assumptions do we have that, if proven false, will cause our business/project fail? _____.
User Assumptions:
- Who is the user?
- Where does our product fit in his work or life?
- What problems does our product solve?
- When and how is our product used?
- What features are important?
- How should our product look and behave?
Not every question apply to your project, but see how you are able to adapt. Next step is to priotitize these assumptions:
Prioritization matrix (source Lean UX by Jeff Gothelf with Josh Seiden p.22)
Create a chart like the prioritization matrix to identify project risks.
Better ideas or comments? Let me know.